While Pride has been around for a long time, it’s still as important as ever. When it comes down to it it is still about supporting everyone to feel comfortable in their own skin and expression - not only when it comes to who they are, but also who they love.
“The past 18 months have been incredibly difficult for LGBTQ+ young people, and the youth workers who support them. Between healthcare crises and general safety crises, LGBTQ+ Youth today still need huge support. All corners of society can step up - to ‘Come In’, so nobody has to come out. In today’s divisive political and cultural climate, it is positive to see so many allies supporting the LGBTQ+ community in a meaningful way and showing their Pride. Flying a rainbow flag for one day is not enough. LGBTQ+ young people who face high levels of self-harm, attempted suicide, and depression need support, safety, and allyship everyday. The policies of brands and organisations are so important in this – create these with the input of LGBTQ+ employees. Regular training for your whole team can help to people working in corporate environments to understand LGBTQ+ issues, have a better understanding of modern forms of discrimination and how we as individuals and companies may be partaking in these despite our own efforts.” Moninne Griffith (she/her), CEO, Belong To
The big message is this isn’t a one-time token occasion. Listen to what the community wants and needs - even a party can be a powerful release. Never be hypocritical by saying one thing and then doing another. Equality is good business.
“There’s power in brands participating in Pride Month, and it’s important for their employees and their consumers to see support for the community during Pride Month. But it can’t just be during Pride Month. If a brand doesn’t have a 365-day-a-year plan for LGBTQ inclusion, they really need to prioritize that over prioritizing a one-off Pride campaign.” Rich Ferraro, chief communications officer at GLAAD.
THINKHOUSE’S PRIDE PLAYLIST 2022
Follow this link to listen to our 2022 Pride Playlist, compiled with essential tracks to keep you on your feet all weekend long - in protest or in party.